What exactly is a blog?

What exactly is a blog?
Should I be blogging?
What it the time commitment involved with creating a blog?
How often should I blog?
What content should go in my blog?
How long should the blog entries be?
How should the content be written?
Should I hire a professional editor for my blog?

These and other questions will be answered in a new series. I am looking to address your commonly asked questions on this topic.

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