The high cost of poor or ineffective communication!

For many organizations the high cost of ineffective communication is often not recognized until the damage has been done. Perhaps it would be different if there were a “communication costs” line item in the budget.

However, when  senior managers are asked to take 10 minutes to think about the costs of communication issues in their business, often they can very quickly identify thousands, if not millions of dollars lost to poor communication. (Really.)

In fact, SIS International Research discovered that 70% of small to mid-size businesses claim that ineffective communication is their primary problem.  The research found that a business with 100 employees spends an average downtime of 17 hours a week clarifying communication. This translates to an annual cost of $528,443.

Do not underestimate the importance of effective communication skills.

Another communication study (Towers Watson’s) found that companies with highly effective communication had 47% higher total returns to shareholders between 2004 and 2009, compared with companies with less effective communication practices.

Poor communication is extremely costly, both in terms of financial cost and also in terms of your investment in human capital. Still don’t believe it?  Read more about the costs of ineffective communication.

What does poor communication cost your organization?

Do you want to improve your organizations results?  Do you recognize the critical importance of communication? Then we can help in a variety of ways.

We develop human capital and improve results.

Host: Most people know me (Lisa B. Marshall) as the host and creator of a fun (and free)  iTunes Top 100 podcast called The Public Speaker. In  2009 the show was nominated as a top five business podcast of the prestigious PodCast Awards and in 2010 was again nominated, this time in the education category.  The show has remained among the top 3 in the iTunes career category for over three years.

Author: Also in 2009,  The Public Speaker’s Guide to Ace Your Interview: 6 Steps to Get the Job You Want was published by Macmillan Audio. Since then an ebook version of the audiobook has been selling incredible well. In the works is web-based training to ensure results.

A second book, is also in the works. The new book is a practical guide for moving people from conversation to action and will be published by St. Martin’s Press sometime in 2012.

In April of 2011, our company was chosen as a “Social Media Star” by the Philadelphia Business Journal and in addition, was selected (by popular vote) as the “People’s Choice” for the most innovative use of social media.

Lisa’s  also a regular contributor to the American Chemical Society inChemistry as well as the creator of a multimedia training program for science professionals called Expert Presenter.

Speaker: Lisa B. Marshall been helping organizations and individuals by identifying core communication issues and creating programs to address them. She has spoken on a variety of topics in the areas of public speaking, networking, social media, conflict management, interviewing, authentic communication, and personal influence.  However, all programs include practical, evidence-based, approaches to solve complex communication issues.

Clients include Johns Hopkins Medicine, Harvard University, NY Academy of Science, Memorial Sloan-Kettering Cancer Center, University of Pennsylvania, Genentech, and Roche among many others.

Consultant: Working with organizations is what Lisa loves most. It is incredible to observe first hand incredible transformations due to the work put into developing communication skills. In fact, we are so confident of results, that Lisa is more than satisfied to worked with companies based on a percentage of the results! (Lisa is very flexible and easy to work with.)

From Lisa : When I’m not working I enjoy photography, the Spanish language and dance fitness. I enjoy taking Zumba, tap, and salsa lessons. I loves music and enjoy singing (even though just today, my daughter said, “Mom, shhhh! I want to hear the SINGER sing–not you!”) I live near Philadelphia with my husband and identical twin daughters.

In summary, I’m very sincere, when I say,

I’m passionate about communication; your success is my business.

P.S.  I couldn’t do everything that I do without the support of an awesome team.