I’ve written many posts on how to tell a powerful story. When we hear a good story we are moved, literally, moved to action. Listen to this example from a very large brand. This is great example of how business professionals can use story. 1. Did you notice how the music in the beginning was [...]
This clip was featured on Google today. I thought it was a great way to show how simple images can explain complex topics. It used several metaphors to explain things again, a good tool for explaining complex concepts. I’ve seen this technique before used for storytelling and for converting teleseminars into presentations. Now if I [...]
Here’s a great example of how to use humor when a presentation disaster occurs. Notice he stays calm, cool, and continues on…with a dash of humor!
Recently I received the following email. I responded with an email then I went ahead and wrote two more episodes of The Public Speaker. Hi Lisa, I really like your post on Quick and Dirty Tips about How to Sound Conversational. I particularly like the example you gave. Could you point me to where I [...]
Previous Step… Develop Core Messages Step 3: Organize Content Into Mini-Presentations The next step is to consider the organization of the content. Highly compartmentalized organization of your content is critical for re-purposing. Here’s where strong organization is critical. In general, I always suggest breaking up presentations of any length into mini-presentations. I like to think [...]
Step 1: Set Goals Step 2: Develop Core Messages By starting with your goals, you are then able to plan the best way to meet those goals with your content. In our case study, the physician wanted to persuade woman to get regular health screenings. She decided that her the core message that she wanted [...]
Step 1: Set Goals The first step for all presentations is to set your goals. Your process for presentation creation should always start by asking yourself, “What is it that you want your audience to say, know, or do differently as a result of hearing you speak?” The answer to that question will help you [...]
My family makes fun of me becuase I like to reuse stuff around the house. For example, I collect our cereal boxes and use them for crafts for the kids. And I also collect the lint from the dryer and put it in toilet paper tubes. (Turns out dryer lint is highly flammable and works [...]
From listener Kelvin from Hong Kong… Q: I am living and working in HK and English is my second language (Cantonese and putonghua are my primary languages) and I believe “listen more, speak more and write more” can improve my skills. However, regarding presentation skills, could you suggest a few ways to improve? I love [...]
As part of The Public Speaker, I did an episode on recovering from a communication blunder. In it I mention a time that my CEO pointed out a mistake I had made. Today I read this short article from Geoffrey James. Help! The CEO Found a Huge Error in my Sales Presentation! I thought he [...]
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